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Summer Might Be Over...But We Are Just Getting Started!!!

Summer Might Be Over...But We Are Just Getting Started!!!

Well...it's hard to believe that another summer has already come and gone!  Here at 705 we are already thinking about summer 2019!  New styles of sunnies, are top of the list and something new - flex-fit fullback hat with our 705 logo prominently raised stitched on the front will be coming soon to our online store as well as authorized 705 dealers!  Popular sunnies Saratoga, Lochness, Manasarovar and Grenada will also be making comebacks for fall 2018 and spring 2019. We hope you enjoy the fall season, let's hope we get the same taste of last year (warm, hot and...

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Spring Fever!

Spring Fever!

It’s our favourite time of year!   Why? The days are getting longer, the snow is melting, the waterways are opening up and the peak of outdoor adventure in Muskoka, Ontario, Canada awaits. It’s time for us to hang up the snow shoes, put away the ski boots, and get ready for warmer temperatures and we eagerly await more signs of Spring. Whether is kayaking, canoeing, camping, boating, swimming, surfing, stand up paddle boarding, wake surfing, waterskiing, wake boarding (and the list goes on) that you love, we hope you challenge yourself to FIND YOUR ADVENTURE and live the Spring and Summer...

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Wooden Sunglasses + Grassroots Adventure

Wooden Sunglasses + Grassroots Adventure

We love to travel and are always inspired by the people and places we find along the way.  We love nature, sun, sand, surf and adventure, of course! When we launched our eco-friendly, grassroots company, sevenofive, we knew we had a unique product that would speak to many that have the same core values, hopes and dreams for breaking away to discover some of the coolest places around the globe.   Whether it’s Spring, Summer, Fall or Winter our wooden sunglasses can be along for the adventure. We want you to capture the memories looking through the hip shades and...

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Fuel Your Adventure

Fuel Your Adventure

Fuel your adventure!  The sevenofive team is fuelled by outdoor adventure. We love adventure so much that we want to hear about your favourite times too! I have to tell you about some fond memories of mine and why our sunglasses are all named after lakes.  I grew up on LAKE HURON, ON Canada. We spent our Summer days as a family, swimming, beach days, kayaking, boating, skipping rocks, water skiing, wakeboarding…  When it comes to water adventure Lake Huron has  so much to offer. Not to mention the sunsets! This summer we took a trip back to my home...

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Take 2: A NEW LOOK

Take 2: A NEW LOOK

Sometimes you gotta just “get **it done”.  That’s how it went when we first launched our sevenofive look.  It was on our radar but other things were needing our attention.  Now that we’ve been rolling along for a few months we have had time to reflect on our brand and how it can best reflect our ideas and intentions for this exciting venture.  We consulted a friend who also happens to be one of the best in the industry - Brandcamp.  It’s an interesting exercise working through building a brand.  Trying to sum up what you represent in just a...

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